App icon user research
Endless recently did some research on the Software app identity. Along the way, we observed some interesting things about the app icons, such as:
- Videos being associated with Google Play
- System monitor being associated with health
- Uncertainty around the Files icon
It would be cool to do some more research around this. Potential formats:
- Show participants all the icons, get them to go through them, and say what app they think each one is
- Show participants a grid of app icons, then set them the challenge of finding individual apps
That could be done using interviews or surveys.
Personally I think that option 1 with interviews would be the best option. It is less naturalistic (in that people generally use the app icons when attempting to find a single app), but it gives us a better raw take on the meaning of each icon.